Overview: PPC is an abbreviation for pay per click in Internet terminology. PPC Services simply means a kind of advertising model in which the user pays advertisers for click-through to their website. These advertisements are based on keywords or themes and payment of this system is solely based on the qualifying click-through.

We understand how to get success in Pay Per Click (PPC Advertising). It totally depends on applying search engine specific principles and techniques. Our PPC management services impart complete focuses on the entire major search engines; we have formulated individual procedural guidelines for undertaking PPC advertising in Google, Yahoo and MSN.

Some prominent websites attract significant Internet traffic to their websites every day. This proves to be an ideal location for advertisers to advertise their products or product related websites. These advertisements are generally in the form of long rectangular shaped box on top of the web page. Pay per Click Services are attractive and contain interactive advertisements. Individuals may be able to gain more information about products or services after clicking on that particular ad.

Users or Internet surfers need to click on these ads reflected on panels of the original page. They are then redirected to their personal advertising website where in-depth information about the products or services is provided. Payments for PPC India are often in the form of payment per click format.

Some search engines determine the ranking of their sponsored search results on basis of pay per click amount agreed by advertisers. Highest bidder more often gets the highest ranking in such search engines. The affiliate commissions and ad sales set the amount that needs to be paid for each promotional link. It's a kind of Google Adwords PPC pricing model in which the advertiser is assured that their ads appear in the top results listings for the specified search engines.

PPC service methodology

We offer Pay Per Click (PPC) advertising and consulting services as part of our comprehensive Search Engine marketing & optimization services. Having our operations center in India, we offer great cost advantage as compared other PPC management companies and consultant firms to US & UK markets. We are a Google Adwords Certified Company with expertise in PPC management.

Being a leading PPC management firm in India, Before starting the PPC campaign we do intensive study of client website, product and/or service, business nature. We at Mosaic Services, with our experience in PPC services would help you achieve maximum ROI for your PPC campaign to start driving qualified prospects to your website. While selecting keywords for camping we always think like an end user in need of certain product. Our keyword research is based on following parameters that is less competitive keywords research, Long tailed keyword research, High Traffic Keyword Research, Geographical Keyword Research, Low and high Bid value keywords, Low & high competition keywords.